Robin Sharma

#1 worldwide Bestselling Author of The 5AM Club.

‘A powerful work that decodes how the very best do it.’

Sir John Key 

Former Prime Minister of New Zealand

‘In this book, James gets to the heart of what it means to lead. It's not about titles or trophies; it's about hard work, resilience, and the courage to be yourself. It's an inspiring read for anyone who wants to gain that high-performance edge.’

Samuel Whitelock ONZM

World Champion and most-capped All Black Rugby Player of All Time

'James offers a profound exploration of personal leadership that goes beyond titles and accolades. It's about consistent hard work, the ability to recover from setbacks, and the courage to be authentic. A must-read for those seeking to enhance their leadership and performance.'

Nabeela Elsayed

CHRO IKEA USA. Former COO Walmart Canada

‘With a compelling blend of personal anecdotes and evidence-based strategies, James equips readers with the tools to transform their approach to personal development. This book is a treasure trove of wisdom for those aspiring to craft a life of fulfilment and excellence beyond the conventional metrics of success.’

Free Ticket to the Habits of High Performers Live Virtual Event

Join James and a global community of ambitious individuals for this high-impact virtual event designed to help you break through limitations and build lasting momentum. You’ll get exclusive coaching, behind-the-scenes insights from the book, and practical strategies to implement the habits of the world’s most successful performers. This isn’t just another webinar—it’s an immersive experience designed to inspire, energise, and equip you to take immediate action.

Valued at $399

Habits of High Performers Mini-Book: A Quote Book for Game-Changers

This beautifully designed mini-book is packed with hand-picked quotes that spark clarity, motivation, and bold action. Each quote has been carefully selected to reflect the mindset and habits of high performers—ideal for a quick morning boost or a moment of reflection during the day. Keep it on your desk or by your bedside to stay inspired and focused on what matters most.

Valued at $28.99

Access to The High-Performance Launch Team (WhatsApp)

Get exclusive access to James and a private WhatsApp group of fellow high performers who are part of the launch journey. You’ll receive behind-the-scenes updates, early insights, and bonus content not available anywhere else. It’s your direct line into the heart of the book’s release—and a chance to be part of something bigger, alongside a motivated, like-minded community.

Valued at $49.99

High-Performance Habit Tracker

Designed to help you stay consistent and accountable, this printable tracker makes it simple to build—and stick to—the habits that matter most. You’ll be able to visually track your daily wins, spot patterns, and create unstoppable momentum. It’s a practical tool to turn intention into action and start living the habits of high performers, one day at a time.

Valued at $19

Zion Armstrong

Former CEO of Adidas North America

'In 'The Habits of High Performers,' James captures the essence of what it takes to triumph in today's competitive landscape. Drawing on rich lessons from the arenas of elite sports and global business, he provides clear, actionable strategies that anyone can implement to elevate their performance to world-class levels. This book is a must-read for those serious about redefining success and achieving their best, offering a powerful blend of inspiration and practical advice.’

Scott O'Neil

CEO of LIV Golf, Former CEO of Madison Square Garden

‘In the quest for excellence, mindset is everything. Learn from a 7-time world champion turned elite coach how to cultivate the leadership qualities that command victory. This book is your ticket to the inner circle of high performers.'

Dr Alia Bojilova 

Former Lead Psychologist New Zealand SAS and Author of The Resilience Toolkit

‘James’ book offers the antidote to the scatter and overwhelm so many of us are experiencing.  Whether by designer or by default, we all perform. The truth is, most of us major in minor parts of life, in an environment that seems intent on making us attention starved. “Habits of High Performers” organizes a set of timeless truths for clarity and authentic fulfilment. Once you see them, it becomes impossible to neglect your commitment to pursuing your own long game. Pick up a highlighter, roll up your sleeves and give this book your full attention. The gains are cumulative and essential.’

Jim Keyes

Former CEO of 7-Eleven and Blockbuster 

'Leadership starts within. James’ book is a profound exploration of the personal journey to leadership excellence, offering insights and strategies that resonate with anyone looking to lead themselves and others with authenticity and impact.'

Jason Stacy

Performance Coach to World #1 Tennis Pro, Aryna Sabalenka

‘The journey to becoming number 1 is as much about leading oneself as it is about skill and strategy. James’ book distills the essence of this journey, offering invaluable insights into the personal leadership that defines champions, making it a phenomenal guide for seasoned and aspiring leaders.’

Karen Pflug

Chief Sustainability Officer, Ingka Group- IKEA

‘The Habits of High Performers” is a compelling guide to excelling in both life and work. James (Laughlin) delivers powerful insights and hands-on tips for anyone who is striving to be their best personally and professionally. Thought-provoking,  inspiring and practical- It’s a must-read masterclass in personal leadership!'

Sir Wayne Smith

Former Head Coach of the Black Ferns and Assistant Coach of the All Blacks

‘The habits of high performance” Is a road map to excellence. By authoring this life changing book, James actually displays the very characteristics of outstanding performance that he writes about. He clearly lives the strategies that he uncovers within. Not everyone can be a world champion, but there is nothing stopping you from adopting the habits of one.'

Vahan Yepremyan

Co-Founder of Ketchup Entertainment and Founder of Inc. 5000 company, Yepremyan Law.

‘This book is a game-changer. James Laughlin’s Habits of High Performers delivers the clarity and tools needed to achieve sustainable success in both life and leadership. It’s a compelling and indispensable read.’